SoulCycle
Creative Direction
2023



Project Coming Soon

A campaign full of color, joy and love for SoulCycle’s 2023 Pride campaign, Love Lives Here.



EF Tours + Rapha
Editorial Design
2023


Project Coming Soon



Converse
Art Direction
2023


Project Coming Soon

Converse’s Fall ’23 campaign leaned into skateboarding mindset and culture to create a visual language that felt irreverent and audacious.



Design + Art Direction
2023



H.A.R.T.’s debut album speaks to her home, her life and the self reflection she was able to find while she quarantined in rural Illinois.



Design + Art Direction
2022
A technology company helping dentists to modernize their practices and move into the digital space.



Design + Art Direction
2019



Serif, a new residential building in San Francisco’s Mid-Market, needed a brand identity that would have people taking a second look at this neighborhood.



Design + Art Direction
2021


Butchershop Global was a international branding and consulting agency that needed a new look that could balance where they came from with where they are going.



©Vada Ortiz
Creating from Brooklyn, NY
2023