Upside
Design
2019
STRATEGIC IDEA
The Right Side of Influence
CREATIVE IDEA
Adjust Your Expectations
Upside Partnership is a small two person venture capital firm that act as a guiding force for their clients. We honed in on the formation of stars to visualize that relationship.
THE TEAM
Vada Ortiz, Lead Design + Art Director
Devin Cornwall, Creative Direction
Cody Beard, Copywriter
Sara Grossman, Strategy
Kyle Harrison, Web Design
Maniaks, Web Development
![](https://freight.cargo.site/t/original/i/0a9193476fa819e0885990f1f6a1b6cb431c1954a0443fee82a8d1ff72c51334/10.2022_UPSIDE-REBRAND_Portfolio-Layout-09.png)
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![](https://freight.cargo.site/t/original/i/796f37fa566807d72e687bb12ec5af5dea8217737b82a0745e305b97ecb6cad4/10.2022_UPSIDE-REBRAND_Portfolio-Layout-05.png)
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![](https://freight.cargo.site/t/original/i/1936e5cff54445045796a3ed678a0dd96aca3af533e8467b6f6405b168a821ab/10.2022_UPSIDE-REBRAND_Portfolio-Layout-04.png)
![](https://freight.cargo.site/t/original/i/307484a4f5c4bd2aa56d9dcf0a6c02e41b187138dccf12f877e14c35961e66fa/22_PRT_UPS_LogoSystem_Gif_01.gif)
![](https://freight.cargo.site/t/original/i/34ac66d149ae9c3f27e48ce6314cc7fcd5c49bfe32393f2de39bffc826c40c7e/10.2022_UPSIDE-REBRAND_Portfolio-Layout-07.png)
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