Design + Art Direction

Dandy is a software and hardware company that helps dentists modernize by bringing their practices into the digital world. Through a series of products, programs and lab networks, Dandy connects the dentists and their staff with the forward momentum of technology.

This rebrand visualizes that balance between the warmth and humanity found in the people behind dental practices and the precision and knowledge found in technology.

Vada Ortiz, Lead Design + Art Director
Arthur Folliard, Creative Director
Max Friedman, Design Director
Allie Carroll, Jr. Design
Ashley Tick, Strategy + Copy
Caroline Thompkins, Photographer
Molly Zacher, Retoucher

© Vada Ortiz
Creating from Brooklyn, NY